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May 1, 2010
By: KERRY PIANOFORTE
Editor, Coatings World
PPG was named a 2010 Automotive News PACE Award winner at the PACE Award Ceremony. The prestigious award recognizes automotive suppliers for superior innovation, technological advancement and business performance. PPG was recognized for its Super High Throw Electrocoat, which allows coatings to penetrate recessed, hard-to-reach areas and interior surfaces on a vehicle without leaving excess paint on the exterior surfaces. This innovation reduces weight and improves the efficiency of the electrocoat process. In one year, PPG and Toyota have launched Super High Throw Electrocoat at 11 plants in North America and Europe. “We are honored to receive the PACE Award for this exciting product,” said Cindy Niekamp, PPG vice president, automotive coatings. “Super High Throw Electrocoat is another important innovation from PPG that reflects our dedication to improving our customers processes and products while reducing overall costs and environmental impact.” The 16th annual PACE (Premier Automotive Suppliers’ Contribution to Excellence) Award was presented by Automotive News, Ernst & Young LLP and Transportation Research Center Inc. (TRC Inc.). The competition was open to suppliers who contribute products, processes, materials or services directly to the manufacture of cars or trucks. The Automotive News PACE Award is accepted around the world as the industry symbol of innovation. PPG won in the Product category, which recognizes innovations in new products, components or systems that have significant market impact and act as “game changers” in the automotive industry.
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